Software for Public Affairs professionals

One platform for Public Affairs

Monitoring. Stakeholders. Reporting.

From fragmented tools to one place to manage Public Affairs.

Stakeholders

Keep a structured overview of stakeholders, interactions, and responsibilities - so relationships don’t depend on memory or individuals.

Monitoring

Follow political developments, agendas, and signals across sources - connected directly to your issues and stakeholders.

Overview

Turn day-to-day activity into a shared overview of what’s moving, what matters, and where attention is needed.

Reporting

Document progress, evaluate efforts, and explain outcomes - with reporting that reflects how Public Affairs actually works.

Built to manage Public Affairs

Public Affairs work unfolds over time. Positions shift, stakeholders change, and decisions and opinions are shaped before they become visible.

Ulobby gives teams one shared system to keep track of issues, stakeholders, and engagement, so context and follow-ups don't get lost.

Inspiration

We follow the latest news in Public Affairs closely and are, if we must say so ourselves, experts on the field. Read more about the latest trends in Public Affairs, learn from the experts, and much more.

Trends for Public Affairs in 2026

We are looking ahead to what 2026 will bring for Public Affairs: Responsibility for risk assessment, increased reporting and measuring, and further integration of AI.

Sosun S. Breitenbach Appointed as New CEO of Ulobby

Sosun S. Breitenbach is new CEO at Ulobby and will lead Ulobby in a close partnership with Michell Nørgaard Jensen. Mariann Malchau Olsen is new Head of Public Affairs Solutions.

Navigating the complexity of Public Affairs: Why SRM is more than just another CRM

In Public Affairs, stakeholder relations are key and you need to work with these in a coordinated and strategic manner. Learn how a stakeholder relations management system can support your work.